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Writer's pictureMella

Our Journey Post Shark Tank



What an incredible journey it's been since we made our debut on Shark Tank on March 1st! We’re thrilled to have welcomed so many new members to the Mella family and are excited to share all the amazing things that have happened since our episode aired.

Welcoming New Customers

First and foremost, we want to extend a warm welcome to all our new customers. Your support and enthusiasm for Mella Pet Care has been overwhelming. Our mission to make pet care smarter and more efficient is driven by your trust in our products. We are committed to continuing to innovate and provide you with the best tools to keep your pets healthy and happy.

Attending Global Pet Expo and AVMA

We had the honor of showcasing our products at the Global Pet Expo and the American Veterinary Medical Association (AVMA) convention. These events were fantastic opportunities for us to connect with industry leaders, veterinarians, and pet care professionals. We were delighted to demonstrate how Mella’s smart pet care solutions can transform veterinary practices and improve pet health monitoring. A highlight was the Mella Home Thermometer winning third place in the Pet Tech Innovation category of the New Products Showcase at Global Pet Expo!

Exciting Partnerships Our journey has been further enriched by partnering with some incredible organizations. We are proud to have joined forces with Muddy Paws Rescue, PAWS Chicago and North Shore Animal Shelter (NY), supporting their efforts to provide excellent health care to animals.

We are excited to support these groups' efforts in rescuing and rehoming pets, ensuring they receive the best care during their transition. Our thermometers are being used in their rescue clinics, helping monitor and maintain the health of the animals they care for.

Product Launches: Tabby Tape Measure and Biggie Body Condition Scales

Innovation is at the heart of what we do at Mella. We are thrilled to announce the launch of two new products: the Tabby Tape Measure and the Biggie Body Condition Scales.

  • Biggie Body Condition Scales: The Biggie Home and Pro scales provide precise measurements to assess a pet's body condition, ensuring they maintain a healthy weight.

  • Tabby Tape Measure: Tabby complements Biggie by letting pet parents and vets gather morphometric measurements for a more accurate body condition score. This digitally connected tape measure provides a keyboard-free experience for taking your pet's morphometrics.

Media Highlights

Our journey would be incomplete without sharing our experiences and insights with a broader audience. We were delighted to be featured on NBC Chicago’s Tech Trends and honored to be included in WIRED’s list of the Best Cat Toys, Litter Boxes, and Other Feline Supplies. These platforms have provided us the opportunity to discuss our vision, emphasize the importance of innovative pet care solutions, and share the exciting future we envision for Mella Pet Care.

Thank You!

None of this would have been possible without the support of our incredible community. From new customers to industry partners, each of you plays a crucial role in our journey. We are grateful for your trust and are committed to continuing to provide the best in smart pet care solutions. Stay tuned for more exciting updates and innovations, and be sure to catch the rerun of our Shark Tank episode on June 29th at 9 PM ET on ABC!

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